Instagram the most uninstalled app in 2023

Instagram the most uninstalled App in 2023

TRG Datacenters is a data center in Houston, Texas, United States who in December 2023 revealed that Instagram is the most uninstalled app in 2023. Furthermore, in their study they indicated the intention of a large number of users in the world who "wanted to delete the application."

This data center collected the information from two premises, one of them being the search intention of users to search for "how to delete your Instagram profile." Other premises and investigations were added to this report, which we will learn about below.

What did the study consist of?

Search intent how to delete my Instagram account

El study made by TRG Datacenters included several social networks to which the level of casualties for 2023 was investigated. Among the applications that were part of the study are: Facebook, YouTube, Instagram, WhatsApp, WeChat, TikTok, Telegram, Facebook Messenger, Snapchat and X.

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Starting from the global population of social media users, which is around 4.800 billion in the world, they also used the number of people who searched for specific terms each month per 100.000. Among them, topics on how to delete profiles on a social network.

The study showed that Instagram is the most uninstalled social network app according to search intent on "how to delete my instagram account«. She managed to get a total of 1.020.000 people looking for how to eliminate her. The order of the other social networks has been: Snapchat, Twitter, Telegram, Facebook, TikTok, YouTube, WhatsApp and WeChat.

Currently, Instagram has more than 1.200 billion active users, so this "lowering" will not have negative effects on the social network. However, another study carried out by the same company revealed that by 2024 the application will once again achieve first place in the most uninstalled apps.

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How does this fall affect Mark Zuckerberg's company?

negative effects on Meta

Despite the loss of just over a million users who have deleted Instagram, this does not affect the social network. However, at Mark Zuckerberg's company It affected him a little in his investments and prices in the stock market.

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Currently the share price in Meta is at $528.54 per share, with an increase to $575 per share and a decrease of $478 per share. Analysts recommend buying at an average between $525 and $550 per share.

Last Friday, Meta's stock closed with an increase of $478 per share, indicating that the decline did not affect the shares. On the contrary, it increased them and the intention of investors has improved. Do you think the same as the users in the study and do you want to delete Instagram?


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