A halin yanzu Hootsuite ita ce mafi mashahuri kuma ingantaccen kayan aiki don tsarawa da kuma sarrafa asusun kafofin watsa labarun daban. Akwai masu amfani da yawa a duk duniya waɗanda suke amfani da shi, don haka cimma daidaito da ingantaccen gudanarwa. Kuma ba kawai ana amfani dashi bane masu kula da gari, amma har ma da masu amfani da yawa. Daidai ne na ƙarshe waɗanda suka fi mamaki idan akwai wani madadin Hootsuite kyauta.
Ga ku da ba ku san Hootsuite ba tukuna, a taƙaice za mu bayyana ainihin abin da yake yi kuma me ya sa yake da ban sha'awa. Asali dandamali ne wanda aka tsara don cikakken kula da hanyoyin sadarwar jama'a. Ta hanyar sa, masu amfani da ita zasu iya haɗa dukkan asusun su (Facebook, Instagram, Twitter, LinkedIn, Pinterest, da sauransu) da kuma shirya fitowar sakonni da sakonni cikin tsari, a tsakanin sauran abubuwa.
Wani muhimmin al'amari na Hootsuite shine kayan aikin bincike cewa tana bayarwa ga masu amfani da ita. Waɗannan suna da fa'ida sosai yayin shiryawa da aiwatar da kamfen ɗin talla na kan layi (idan muna magana ne game da kamfanoni ko ayyukan talla), kodayake suma suna da amfani sosai don sanin faɗin wallafe-wallafenmu, masu sauraron da muke kaiwa da kuma hulɗar da muke karɓa.
Hootsuite shine tsarin biyan kudi. Farashinsa yana da ɗan kwatankwacin idan muka yi la'akari da ayyukanta. Akwai sigar kyauta wanda kawai ke bada izinin iyakar asusun 3. Don samun damar gudanar da ƙari babu wani zaɓi sai dai karce aljihunka:
- 3 mutane da matsakaicin bayanan martaba 10 (€ 20 a kowane wata).
- 5 mutane da matsakaicin bayanan martaba 20 (€ 100 a kowane wata).
- 5 mutane da matsakaicin bayanan martaba 50 (€ 500 a kowane wata).
Wadannan farashin suna nufin ga yawancin masu amfani babbar hasara, musamman idan muna magana game da bayanan sirri da ba na kasuwanci ba, wanda ke sarrafa isassun kasafin kuɗi don waɗannan da sauran kayan aikin. Wannan shine dalilin da yasa akwai sha'awar sanin ko akwai zaɓuɓɓuka don samun Hootsuite kyauta. Ko aƙalla kyakkyawan canji.
Hakanan akwai masu amfani waɗanda ke ba da rahoton gunaguni na lokaci-lokaci game da sabis ɗin Hootsuite (mummunan haɗin Instagram, ingantaccen sabis na abokin ciniki, da sauransu). Wasu kuma sun koka game da rashin sabuntawa. A taƙaice, dalilai da yawa waɗanda suka ƙarfafa su su nemi wani dandamali wanda zai dace da abubuwan da suke tsammani. Wasu daga cikinsu na iya samun ɗayan waɗannan hanyoyin ban sha'awa:
Agora Pulse
Agora Pulse, babban kayan aiki ne don sarrafa bayanan bayanan ku akan hanyoyin sadarwar jama'a
Yana yiwuwa cewa Agora Pulse Har yanzu bai zama tabbataccen madadin zuwa Hootsuite ba, amma idan ci gabanta ya ci gaba akan turbar da ta yi har zuwa yau, zai kasance a nan gaba. Wannan dandamali yana mai da hankali kan tallan kafofin watsa labarun tare da tallafi mai yawa don wallafe-wallafe da sarrafa manajoji.
Daga tsabtataccen mai sauƙin sarrafawa, duk ɓangarorin da suka shafi wannan aikin ana iya sarrafa su cikin sauƙi: tsara jadawalin da sa ido, bincika mabuɗin kalmomi tare da tace lokaci, aikace-aikace da shawarwari masu amfani don ƙirƙirar sabbin wallafe-wallafe ... Kuma a sama da duka, cikakken rahoton ƙididdiga. Mai yawa bayanai a yatsanmu, amma mai sauƙin sarrafawa. Kuma tare da Sifen.
Muna magana ne akan Agora Pulse azaman zaɓi don gaba saboda har yanzu yana da wasu gibi. Mafi mahimmanci shine ƙananan hanyoyin sadarwar da za mu iya ƙarawa. A yanzu, Facebook, Twitter da Instagram ne kawai, wanda yawancin masu amfani zasu iya isa.
AgoraPulse yana ba masu amfani da shi a kyauta na tsawon sati biyu, lokaci mai yawa don gwaji tare da duk abubuwan sa. Bayan wannan lokacin, dole ne ku zaɓi tsakanin versionananan sifofi (bayanan zamantakewar 3 don € 49 kowace wata), Matsakaici (bayanan 10 don € 99 kowace wata), Manyan (bayanan 25 don € 199 kowace wata) da terwarewa (bayanan 40 don 299 € € kowace wata). Don haka ba ainihin zaɓi Hootsuite ba ne na kyauta, amma kusan.
Linin: Agora Pulse
buffer
Buffer, babban abokin hamayyar Hootsuite
Wataƙila sanannen sanannen zaɓi na Hootsuite na kyauta. Wannan aikace-aikacen yana baku damar buga abun ciki akan hanyoyin sadarwar zamantakewa daban daban, tare da haɗa bayanan mu. Tsarin sa yana da tsabta da amfani sosai. Yana ba da wata ajanda a gaba don tsara abubuwan bugawa gwargwadon abubuwan da muke so ko buƙatunmu. Misali, za a iya sanya sakonnin ta atomatik don ɗab'i a kan takamaiman ranaku da lokuta.
Amma karin haske na buffer, wanda ya sanya shi babban madadin da kishiyar Hootsuite, shine da algorithm mai ƙarfi. Kayan aikin binciken su na musamman ne kuma cikakke, suna ba da cikakkun bayanai da cikakkun bayanai game da girman sakonnin mu a kafofin sada zumunta. Kuma kun riga kun sani: bayani shine iko.
Hakanan abin lura shine sada zumunta editan hoto (sunansa shi ne Pablo), wanda ke ba ku damar inganta hotuna da sauran hotuna don abubuwanku a kan kafofin watsa labarun. Hakanan yana da aikace-aikacen hannu don iOS da Android. Tabbas: babu fasalin Sifen.
Duk wannan, da sigar kyauta ta Buffer babban zaɓi ne ga Hootsuite. Hakanan ana samun sigar pro, wanda ke ba ku damar ƙara lissafin kafofin watsa labarun 8 na euro 10 kawai a wata. Akwai wasu nau'ikan da suka fi tsada waɗanda zasu iya karɓar bakuncin ƙarin bayanan martaba da masu amfani, kodayake tare da ƙananan rahusa fiye da kishiyarsa. Abin da ya sa ya zama gasa don la'akari.
Linin: buffer
Kuku
Wani madadin Hootsuite kyauta wanda aka tsara a Rasha: Kuku. Wannan kayan aikin yana ba da haɗin kai tare da cibiyoyin sadarwar jama'a da yawa: Facebook, Twitter, Pinterest, Tumblr, LinkedIn da sauransu. Yana da tsabtace mai sauƙi da sauƙi, ba tare da da yawa ba.
Daga cikin mahimman halayen Kuku shine na asalin asalin emoji lokacin rubuta sakonnin. Da alama wauta ne, amma wannan wani abu ne wanda wannan kayan aikin ya kasance a gaban abokan hamayyarsa. Kuma ba mummunan bane, la'akari da cewa ga yawancin Emoji su ne sabon yare na duniya. Wani abin lura shine yiwuwar yin halitta tashoshi. A taƙaice, game da haɗa hanyoyin sadarwar zamantakewar da muke amfani da su akai-akai, don haka inganta tsarin gudanarwa.
Kuku kayan aiki ne na kyauta, kodayake a cikin wannan yanayin ayyukansa suna da ɗan iyaka. Misali, bayanan bincike ana samune kawai a sigar da aka biya. Amma wannan na iya zama mai ban sha'awa, tunda kawai ya kai € 10 kowace wata.
Linin: Kuku
Kayan aiki
Stacker yana ba da kyawawan kayan aikin bincike don gudanar da kafofin watsa labarun
Ga wani kayan aikin kula da kafofin watsa labarun wanda ke ba da fasali mai ban sha'awa. Kayan aiki yana ba mu damar gudanar da asusunmu na Facebook, Twitter, LinkedIn da Pinterest. Wannan shirin yana da tsari mai ban sha'awa, tsari da ilhama. An rarraba asusun daban-daban zuwa shafuka, dannawa ɗaya.
Kayan bincike wanda Stacker ya hada yana da babbar fa'ida akan wadanda sauran hanyoyin Hootsuite na kyauta suke amfani da shi: sauki da bayyananniya. Kuma wannan baya nufin cewa su bayanai ne da ƙididdiga tare da rashin ƙarfi, akasin haka. Ya isa tare da kallo sauƙaƙƙe don sanin adadin «abubuwan so» waɗanda littattafanmu suka karɓa, yawan abin da ake gani da raba abubuwan da muke wallafawa, maganganun, da sauransu. Ana ba da shawarar Stacker musamman ga masu amfani da shi, amma har ma ga ƙananan ƙungiyoyi, har ma da ƙananan kamfanoni ko ƙungiyoyi.
La free version Stacker yana bawa masu amfani damar haɗawa har zuwa asusun 4. Gaskiyar ita ce don matsakaiciyar mai amfani wannan zai isa, amma idan muna neman wani abu mafi mahimmanci da ƙwarewa, akwai zaɓuɓɓuka masu ban sha'awa. Su ne: Tsarin Ban mamaki (mai amfani da 1 da 12 don € 10 a wata), Teamungiyar (masu amfani 5 da asusun 25 na € 50 a wata), Studio (masu amfani 10 da 50 na for 1.000 a wata) da Hukumar (masu amfani 25 da Asusun 150 na € 250 kowace wata).
Linin: Kayan aiki
SocialPilot
SocialPilot, kayan aikin sarrafa kafofin watsa labarun ne don kwararru
SocialPilot shine babban zaɓi ga Hootsuite, kodayake masu sauraren sahihan sun fi kamfanoni fiye da masu amfani da mutum ɗaya. Wannan dandali yana da tasiri musamman idan yazo inganta abun ciki da muke bugawa, tunda ya dace da kowane ɗayan hanyoyin sadarwar ɗaiɗaikun mutane. Kuma hanyoyin sadarwar suna da yawa: Twitter, Facebook, LinkedIn, Instagram, Pinterest, Tumblr… Da kuma vl.com da ok.ru, manyan hanyoyin sadarwar zamantakewar Rasha biyu. Sakamakon haka, masu amfani da SocialPilot sun kasance mayaƙa.
Zama yafi dacewa ga ƙwararrun abokan ciniki, SocialPilot yana da tsari mai rikitarwa fiye da sauran samfuran gudanarwa irin wannan don hanyoyin sadarwar zamantakewa. Kawai ya dace da ƙwararru a cikin kula da kafofin watsa labarun. Mutanen da suka yi niyyar nutsar da kansu a cikin wannan kayan aikin zasu ɗauki lokaci mai tsawo don sanin kansu da amfani da duk damar da yake bayarwa.
Ayyukan da yake bayarwa suna da yawa kuma an sake bayyana su sosai ga kamfanoni da kamfen ɗin talla: alama, aikin kalanda, haɓakar burauza, tsara jadawalin kuma, musamman, bincike mai ban sha'awa da kayan aikin gudanarwa na abokan ciniki, da sauransu.
Kamar sauran dandamali irin wannan, SocialPilot shima yana bayar da free version, kodayake tare da wasu iyakoki. Misali, kawai yana ba ku damar haɗa asusun 3 kuma ku sanya ɗab'i 10 a rana. A cikin wannan sigar babu wasu ayyukan da suka fi ban sha'awa. Don samun wasu daga cikinsu, mafi mahimmanci, zaku iya siyan fasalin asali (bayanan martaba 10 da wallafe-wallafe 50 a rana don € 5 a wata). Completearin cikakke sigar Girman Growan Dandatsa (bayanan martaba 100 da wallafe 200 a rana don € 10 a wata). A ƙarshe akwai ingantacciyar sigar, ana kiranta Kasuwanci (bayanan martaba 20, asusun 200 daban-daban da kuma sakonni 500 kowace rana, duka don € 15 kowace wata).
Linin: SocialPilot