La wide variety of social networks, with different audiences and objectives, makes its use very different. Today we explore what are the strategies of how to use Instagram to get the most out of your account as an influencer or simply attract the public to your content.
Instagram is a social network based almost entirely on the image. Their ephemeral stories, the possibility of sharing videos and showing our day to day, made it very popular among young people. And although today a migration towards TikTok is perceived, it is still a great tool for models, influencers and all kinds of commercial ventures. How can you get the most out of Instagram from scratch?
Install the app and create your user
The first step is download instagram on your phone, and when you open the application, you can create an account or log in using your Facebook username. Once inside the social network, you can start uploading your photos and editing your profile. In addition, you will see images of some randomly chosen users, either because they are close to your location or very popular people or contacts who already have Instagram. More than 20 million new photos are uploaded to the social network every day, so get ready for a highly visual experience.
Learn how to use Instagram it is about understanding some basic concepts such as Follow. It's a blue button that appears below the user accounts in the "Suggestions for you" section. There, sliding to the side, you will be able to see some Instagram users whose content you may like.
How to use Instagram: filters
The main feature that at the time differentiated Instagram from other social networks, are the filters. Is about automated editing layers for photos. Being able to add from colors to very varied effects. Today, users create all kinds of effects, being able to add virtual dog faces, glasses, drawings and various modifications. Filters are a very fun and very sociable tool, which makes users exchange all kinds of incredible creations.
There are also beauty-oriented filters and optimization of images, which is why Instagram is considered a very frivolous social network. Beyond opinion, the correct and successful use of filters requires practice. You may find yourself applying different filters over and over again until you get the shot you want.
Tricks to apply filters
How to use Instagram from scratch and getting good results applying filters takes practice. But with these tricks it will surely take less time to learn how to get the most out of your account:
- Use the Camera app to take photos. It has better capture quality and then you can upload the photo to Instagram from your gallery.
- Upload photos directly edited with special effects apps.
- Practice and don't discard your catches. Practice makes a master.
Extra features on Instagram
Addition photo galleries and collections, how to use Instagram correctly also covers understanding its extra features, such as video mode and private mode.
video function: the icon to the right of the photo shutter, it is designed to record videos of up to 15 seconds. The app only activates the recording function while we press the button. In this way, you can make cuts and record different moments in the same publication. After 15 seconds, the app goes directly to the filter and editing section.
Private mode: under the Edit profile option, we can access the private mode, which guarantees not to leave traces of your browsing and use of Instagram. For the account to ask for your permission before accepting new followers.
messages and comments
Although Instagram is a social network based heavily on image, also has a social component that has been strengthened over time. Today you can send private messages, comment on other users' posts and share reels. The reels are videos of different themes, which you view directly from your recommendation gallery.
In the messages and comments section, you can use almost the same communication elements as on Facebook. Even the emojis are the same, since both social networks belong to the same group.
Ephemeral stories, reels or alive
Instagram popularized stories, posts that are only valid for 24 hours and to which your followers can respond with emoticons or messages. Later, the stories reached other apps and today they are an essential part of the promotional campaigns of the influencers and famous figures of the social network. They are very easy to use, since you only have to press on the button with the plus symbol, and slide between the options of story, publication, reel or live.
The live option activates an online playback of your camera to show followers what you are doing. It also features a counter so you can see how many people are viewing you and can exchange messages to make the experience a different encounter.